‘’Syoten’’ is a Japanese local store. It is decreasing in Japan. Because a major grocery store and convenience store catch a lot of customers and it is hard to continue to operate business for Syoten. I went to study about Yamada Syoten in Onna village. There are old people; they have a problem that can’t go shopping far away why they don’t drive. So they hope to be store in the near distance and Yamada Syoten keeps operating business. You will think that a major grocery store and convenience store may target Yamada’s customers in Onna village. But they never do it. The reason is that there is a thinly populated. Yamada is local place and young people usually are not in Yamada, Onna village. Of course, Yamada Syoten is confused by a thinly populated too. However Yamada Syoten stays why provide more user- friendly housing for the Yamada’s elderly. The aged one said ‘’ Yamada Syoten is the place where old people can have a community, so there is very good place for us and I appreciate that Syoten in Yamada, Onna village. If you go to back hometown in a happy new year, try to go to Yamada Syoten! Maybe, you can find something. HAPPY NEW YEAR!
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